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Model in a black technical vest

MenBuilt for the street you're on.

Next drop Paris, next drop Paris, next drop Paris,
Worn in the street, worn in the street, worn in the street,
Shopofu
Drop 00 — cast and shot in Paris

Cut sharp, worn loud, made to move with you, on and off duty.

Shopofu
Studio, Paris
Look 02
On duty, 8 PM
Look 04

It doesn't matter where you start. It's how you wear it from there.Shopofu

Off duty, Belleville
Studio, Paris
Look 07

The pieces
hall of fame

Two pieces on the rail today. The frames beside them are waiting for Drop 00, and we'd rather leave them empty than fill them with anything we wouldn't wear.

SHOPOFU store

First drop
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The first full Men's collection is being cut in Paris. Leave your email at the bottom of the page and we'll write once, the day it opens.

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Drop 00

Worn in
the cities

Made for Paris first, then everywhere it rains before it shines.

Paris

What's upon the street

Pick a card

ShopofuAlways on the
street you're on.

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